• Mike Gratland

How To Maximize The Sale Of Your Home in 2021

Updated: Jun 14


Homeowners ready to make a move in today's real estate market are definitely in a great position to sell. Housing inventory is incredibly low, driving up buyer demand. This gives homeowners leverage to sell for the best possible terms, and it’s fueling a steady rise in home prices.

In such a hot market, houses are selling quickly. Yet, houses are also expiring (leaving the market unsold). Despite the speed and opportunity for sellers, there are still steps you can take to prepare your home to shine so you get the greatest possible return.




1. Make Buyers Feel at Home


One of the ways to make this happen is to take time to declutter. Pack away most personal items like pictures, awards, and sentimental belongings. The more neutral and tidy the space, the easier it is for a buyer to picture their furniture and belongings and themselves living there.

Staging a home makes it easier for a buyer to visualize the property as a future home.”

Not only will your house potentially attract the attention of more buyers, it will likely sell quickly. This is part of our marketing strategy on all of our listings.




2. Keep It Clean

On top of making an effort to declutter, it’s important to keep your house neat and clean. Limit items on counters and flat surfaces, especially in kitchens and bathrooms and tuck away all personal items.

Make sure appliances and mirrors sparkle and all windows are clean, clear cobwebs out of the corners and clear away those dust bunnies. This is one more way to reduce the number of things that can distract a buyer from the appeal of the home.

Ensure your home smells fresh and clean as well. Buyers will remember the smell of your house.


The kitchen is one of the most important rooms of the house to focus on if you want to attract more buyers.



3. Give Buyers Access

Our 72 Hour selling program gives all potential buyers an opportunity to see your home in just one weekend. No need to inconveniently come and go at all hours for days on end. We schedule everyone in a 60-90 minute window on the Saturday and Sunday of your choosing.

While health continues to be a great concern throughout the country, it’s important to find the best safety measures for your listing. This will keep everyone in the process safe.





4. Price It Right


Even in a sellers’ market, it’s crucial to set your house at the right price to maximize selling potential. Pricing your house too high is actually a detriment to the sale. The goal is to drive high attention from competing buyers and let bidding wars push the final sales price up.

Be sure to work with a trusted real estate professional to determine the best list price for your house. Having an expert on your side in this process is truly essential and will net you more money in the end


Bottom Line

If you want to sell on your terms, in the least amount of time, and for the best price, you need to hear about our 72 hour sales program.